Overview

In addition to my product work, I’ve partnered with a range of clients to design and build custom websites tailored to their goals.

These projects required balancing design, development, and client collaboration—often working end-to-end from concept to launch.

While each project varies in scope, they all share a focus on clarity, usability, and creating a strong digital presence.

Avanti Press

UX Design · UI Design · Development

Designed a content-driven experience for a large greeting card catalog, improving navigation, organization, and discoverability across a wide range of products.

David J. Gorberg & Associates

UX Design · UI Design · Development

+50% Lead Increase After Redesign

Redesigned a lemon law website to improve clarity, trust, and conversion. Simplified the user journey and strengthened calls-to-action, resulting in a 50% increase in lead generation.

Jones Properties

UX Design · UI Design · Development

Designed a student housing platform for the Ann Arbor market, making it easy for students to browse properties, compare options, and access key details through a clear, intuitive interface.

Connors Haas Inc

UX Design · UI Design · Development

Built a professional website for an electrical contractor, focusing on clearly communicating services, service areas, and building trust with potential clients.

Ford, Nichols, & Frye Law Firm

UX Design · UI Design · Development

Designed a clean, straightforward law firm website that emphasizes clarity, accessibility, and easy access to legal services and contact information.

Pure Color Creations

UX Design · UI Design · Development

Developed shopping experience for a jewelry creator, showcasing products through strong visuals while supporting browsing and selling.

Muriel Rukeyser

UX Design · UI Design · Development

Designed a content-focused site to support exploration of literary works and archival materials, improving accessibility and storytelling for a broader audience.

Simply Amazing LLC

UX Design · UI Design · Development

Created a service-based website for a window cleaning business, clearly outlining offerings, service areas, and guiding users toward booking and contact.

Summit Fasteners

UX Design · UI Design · Development

Built a structured website for a construction supply company, organizing product categories, brands, and locations to support efficient browsing and customer inquiries.

Approach

Across these projects, my approach remains consistent:

  • Understand the client’s goals and audience
  • Design for clarity and usability
  • Build flexible, scalable solutions
  • Deliver polished, production-ready experiences

More Case Studies

Let’s Work Together

Let’s simplify complex products together

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